Summary: We have all seen the posts and articles from our friends and colleagues about the demise of “multicultural advertising,” meaning the end of Hispanic-focused, African-American- focused agencies, projects, and campaigns. Our colleagues are decry that “people cannot simply be herded by mere demographics” anymore.
Why AdLand Celebrates Multicultural Advertising
Posted in Advertising, Marketing, Promotions, Uncategorized
Comments Off on Why AdLand Celebrates Multicultural Advertising
The State Department Advertising? Finally!
Summary: It’s all about the message.
The West, with America in particular, has had some tough times trying to connect with our friends in the Middle East. With this stupid Anti-Muslim film no exception, the U.S. State Department has repeatedly failed to establish a common ground of communication.
Quite simply, our grounds are not common.
Posted in Advertising, Marketing, Promotions, Uncategorized
Comments Off on The State Department Advertising? Finally!
175 Ads in a Day?
Summary: Just recognized by the world-renowned D&AD awards as its most-awarded director, Tony Kaye is venturing out to grab yet another piece in the world record books. For his latest client, Forever Diamonds, Kaye has claimed to have done 175 different advertising spots in one day.
Posted in Advertising, Marketing, Promotions, Uncategorized
Comments Off on 175 Ads in a Day?