Giant Balloons Company

Summary: As a creative, one of the hardest tasks is to find inspiration on a daily basis. It is not that we do not seek out inspiration, but more of the way we harness it. As most people will get pleasure passing the same icons on a daily basis, people who are creative for a living will find a way to mine that inspiration and seek out the next emotion-invoking vision we can draw from, like a scrap-metal collector in a junkyard. However, there are times that that we come across things that move us in such a profound way that it changes our way of thinking. At least until we grow numb to the vision and start seeking out our next creative fix.

Summary: AdLand is full of people who can be easily distracted by “shiny objects,” new jargon, technology practices, and the like. In order to avoid or fight the impulse, we must be able to re-focus on what is important.

Connecting people.

And it’s true. Advertising is a great profession to be in. Every day our efforts focus on getting a message out to people who need (or want) to hear it.

Summary: As Millennials and twenty-somethings continue to “invade” the business environment, we have seen article after article, blog after blog, interview after interview, about how to deal with the “ME” Generation.

Generation Why Not. Generation Whine. The adoring list of nicknames continue.

This generation (disclaimer: we are a member of it) has come of age during the climax of a paradigm shift in business. The “paying your dues” philosophy is quickly fading into the background.