Giant Balloons Company

Summary: Some commercials try too hard. Some commercials do not make sense. Some commercials look like the agency just put an intern on it. None of this is the case with the new Stella Artois commercial entitled “The Artist.” From the first viewing of the commercial you can see what the brand is all about, who they are, and what they want you to experience.

Summary: An interesting article ran in Ad Age the other day. There was a study conducted by McCann to determine if the general consumer actually likes advertising. And guess what? Yes. They do. Not only do those surveyed like advertising, many claim to love it. But ad agency employees were a part of the study as well…

Summary: We’ve all been there — on our desk we have a to-do list longer than the hours in the day. We try to prioritize, but then we get taken away from the list to address matters that come up in the regular flow of business.

For small business owners, days like that happen way too often.

Yes, a new report released by Pitney Bowes looked at the marketing habits of 500 small businesses.