Giant Balloons Company

Summary: This week ended the Game of Cones promotion from HBO and Foursquare, which involved people checking into ice-cream shops in New York and San Francisco to find out who would win the Iron Cone. Whichever shop got the most check-ins got to give away free samples alongside the throne from HBO’s “Game of Thrones” at the South Street Seaport in New York City. Big Gay Ice Cream was the victor for New York with nearly 700 more votes than runner-up Milk Bar. Although HBO has traveled a “Game of Thrones” exhibit in the past, this set up was oddly similar to Netflix’s “Arrested Development” promotion, with one exception: The turnout. Back when “Arrested Development” launched its traveling campaign…

Summary: In our society there are two groups going back and forth about how important this Millennial generation truly is. As members of this generation, we would like to put ourselves in the “valuable” corner, but there are valid claims out there that show differently.

In AdLand, professionals continue to have “shiny object syndrome,” where people drop everything for the latest and greatest thing, therefore calling the previous activities or tools dead or obsolete.

Radio. Television. Newspapers.

AdLand loves Millennials because they are the first generation to actually grow up with these tech tools. This generation is home to the first “digital natives.” So every time mobile or social media usage goes up, and TV slightly decreases, our advertising colleagues are chomping at the bit to throw TV…

Summary: In our society there are two groups going back and forth about how important this Millennial generation truly is. As members of this generation, we would like to put ourselves in the “valuable” corner, but there are valid claims out there that show differently.

In AdLand, professionals continue to have “shiny object syndrome,” where people drop everything for the latest and greatest thing, therefore calling the previous activities or tools dead or obsolete.

Radio. Television. Newspapers.

AdLand loves Millennials because they are the first generation to actually grow up with these tech tools. This generation is home to the first “digital natives.” So every time mobile or social media usage goes up, and TV slightly decreases, our advertising colleagues are chomping at the bit to throw TV…