Category Archives: Uncategorized

Summary: “Life is like a box of chocolates; you never know what you’re going to get.” This is what the infinitely wise Forrest Gump said. The truth is, you never really do. No matter whom you are! Especially in business, … Continue reading →

Summary: When a Request for Proposal (RFP) comes in from a potential client to your ad agency, you feel one of two things. Either you are excited for the opportunity or you are dreading the long hours it will take … Continue reading →

Summary: The advertising industry has several issues to address for it to flourish, that much is clear. But on the talent recruitment front, nothing is as daunting as the “woman” problem. Where are all the female creative directors? How interesting … Continue reading →