Category Archives: Uncategorized

When to Walk the Other Way

Posted on March 2, 2012 by

Summary: In this era of advertising we have a lot; cool offices in ex-slums with a fair-trade coffee shop next door, a myriad of communication technologies for our brains, and all kinds of new stuff like Innovation Strategy, UX, and … Continue reading →

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Fifth Third Bank Relates

Posted on March 1, 2012 by

Summary: Fifth Third Bank has just released the latest regional campaign that was done with its latest agency of record, Leo Burnett. Fifth Third is focusing on curiosity, calling itself “the curious bank” because not only does curiosity lead into … Continue reading →

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Why Wasn’t It Always This Way?

Posted on February 29, 2012 by

Summary: They say there is a pot of gold at the end of every rainbow. In the advertising industry, that pot of gold seems to have recently acquired a first and last name- Ellen DeGeneres. Yes, it appears it is … Continue reading →

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