Category Archives: Uncategorized
Disney Goes Healthy
Summary: Sometimes the best advertising involves slimming down. For Disney, that means restricting all “junk food commercials” on all Disney-owned channels — including ABC — during blocks of programming targeted to kids under twelve. But they’re not stopping there. Get … Continue reading
Disney Goes Healthy
Summary: Sometimes the best advertising involves slimming down. For Disney, that means restricting all “junk food commercials” on all Disney-owned channels — including ABC — during blocks of programming targeted to kids under twelve. But they’re not stopping there. Get … Continue reading
The Agency: Your Revenue Partner
Summary: The Agency-Client relationship has been under scrutiny for quite some time, even more so in the past five years during the financial collapse. Brands are trying to keep the shop roster but cut expenses while agencies are trying to … Continue reading