Category Archives: Uncategorized

Summary: We’ve been looking forward to hearing how Deutsch LA solved the talent problem in AdLand. For far too long has AdLand been parading around, lost, and without a leader. Once we heard that Deutsch LA had something up their … Continue reading →

Summary: As communications professionals, we know the importance of names. If a good, service, or brand doesn’t sound catchy or appealing, it’s going to be an uphill battle before the consumer even gets to try it. Nailing a name enables … Continue reading →

Summary: It’s that time of the year again in the ad industry; the second coming, the nuclear bomb, the suicide contemplation. A time of plague and ecstasy, a time of life and death, and a time where, for seven consecutive … Continue reading →