Category Archives: Uncategorized
For Foodies and Fashionistas
Summary: When culture is brought into conversation, food and fashion ultimately become topics of discussion. Food can identify social groups much like fashion can. Those who wear Prada and Gucci won’t probably know the latest dive “Drive-ins, Diners, and Dives” … Continue reading
A Brand Through The Ages
Summary: “It’s funny how women’s hairstyles have influenced men.” The following ad for Playboy was done by Y&R Cape Town, South Africa. There is a great selection of music, and the hairstyles we see that change throughout the decades are … Continue reading
Value and Humor vs. Price and Promotion-Centered Ads
Summary: A Nielsen study analyzing 4,000 packaged-goods commercials from 2006 to 2011 recently concluded that humor and value proposition in advertisements attracts and enthuses the audience more than price and promotion. The study made a comparative evaluation of the effectiveness … Continue reading