Category Archives: Uncategorized

Summary: Creativity needs its muses. Many times, creatives turn to pop culture to help build their ideas, thus leading them to using a reference. As we all know, as satisfying as landing a reference is in conversation, a missed reference … Continue reading →

Summary: Fashion advertising has not been the best recently. We even took a swing at them about the hypocrisy of the fashion industry and the advertising it employs. The Style Network, launched in 1999, has tried to position itself as … Continue reading →

Summary: Of all the key factors that go into the making of a successful advertising agency, maybe the most important ingredient is reputation. At the top of the game, advertising careers are based on reputations. It is one’s reputation for … Continue reading →