Category Archives: Advertising

Summary: First, we talked about the problem: apparently there seems to be a shortage of writers in AdLand. Then we talked about how the problem was created; whether it was the lack of attention on writing in school or the … Continue reading →

Summary: What happens when you get the brightest people in a room, but can’t seem to solve a problem? Many industries are struggling with the same problem. These recruiters and employers get the “smartest” people; the folks holding terminal degrees … Continue reading →

Summary: It is an exciting time to be in advertising. Everywhere one looks, there’s new technology coming into the fold. There are new reports about online spending and social networks. The “Age of Mobile” isn’t rising, it’s been here all … Continue reading →