Category Archives: Advertising

Should We Cheapen the ‘American’ Brand?

Summary: The American economy has been quite the case study. From its humble roots in farming and agriculture to the Industrial Revolution to where we are now, a system based primarily on consumption, supplemented by speculation. Oh the places we’ll … Continue reading

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Give It Up, Attack Ads

Summary: When it comes to advertising and politics, there seem to be only two schools of thought: Negative and Positive. Ideally, we would all love to see the end of the negative attack ad run by nearly all political platforms. … Continue reading

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Brand Conducts Live Research on Families and Food

Summary: As the world shifts its attention to how its people can live together in more populated areas, certain issues are pushed to the forefront. Brands and ad folks have to think about how the message of sustainability and conservation … Continue reading

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