Category Archives: Advertising

Summary: We are all tired of the “experts” declaring certain activities in marketing and advertising and sales are dead. We all understand that there are reasons to keep even the traditional activities around, depending on the audience. But, if one … Continue reading →

Summary: ‘Tis the season for sharing. But don’t get carried away. Affiliate advertising and marketing are activities that have received more attention in 2012, especially when tied to social media marketing. Brands and social entrepreneurs try to sell the idea … Continue reading →

Summary: As a society, we naturally flock to stories that are weird, unusual, and conflicting. But what happens when those stories prove to be inaccurate? We can bring up the latest prediction for the end of the world for an … Continue reading →