Category Archives: Advertising

Summary: Imagine that you are a massage therapist. A customer walks in and says that they need you to perform your services for their entire company. They want the message to be done well, efficiently, and without any complications. And … Continue reading →

Summary: Much to the chagrin of advertising professionals nationwide, The Pitch is coming back. And it looks bigger and stronger than its first season. We are quite torn with this show, because we’ve heard nothing but less than favorable things … Continue reading →

Summary: In Part One of Flexibility in Advertising, we examined the concept of companies, such as Manhattan Mini Storage, pushing the envelope with their ads to capture their audience’s attention. But what these companies are also doing is testing the … Continue reading →