Summary: When you pit a small agency against a large agency, or against a holding group, there is an obvious advantage that the small agency cannot overcome: resources. We’re not talking resources when it comes to creativity or team makeup, though at times that can be daunting; we are aiming more at organization. Bigger shops and holding groups can have departments for human resources, finance, agency operations, and the works. There are people who work at agencies and have never worked on a campaign in their life. There are others whose only role in the campaign is to watch the receipts. A 10-person shop doesn’t have that luxury.