Summary: Today, a previously-destined-for-the-garbage-can advertising idea might very well possess the ability to net you that career-making Lion after all. We have a saving grace. A magic little modern multimedia panacea. It’s called the QR code, and you can jam, cram or stuff it into your print ad, your outdoor advertisement, your whatever. Client or account team blowin’ up your celly during lunchtime, requesting some dumb “interactive” or “online” idea? No sweat.